LSI’s own Jeroen Tetteroo, Senior Localization Manager, co-presented with our client, Maritz, at the Synygy Sales Performance Conference in Philadelphia. The presentation was based on a rolling out an International Total Rewards/Incentive system.

Jeroen and the Maritz team discussed how culture affects Pay Out Structure, Rule Structure and the type of Rewards that will appeal to different cultures. Jeroen presented LSI's metric "Build a Business Case for the decision to translate for a particular market". He showed how Hofstede's Cultural Dimensions can be used to support that decision and influence your strategy in designing an incentive/rewards program. To see this very interesting presentation, click here .

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