Sign Language vs. Foreign Language Interpreting

Sign Language vs. Foreign Language Interpreting

Sign language interpreting and Foreign language interpreting are two distinct professions with the same goal of mediating communication between two or more parties with different languages. Both deal with language; one spoken and one signed. Both contrive importance...
Our Translator Community

Our Translator Community

Whenever we are asked about who is doing our translations, the common expectation is that either we do the work “in-house” or we just “send it out” to “a translator.” However, the translator community, at least within Language...
Testing English Product Names in China is Futile!

Testing English Product Names in China is Futile!

Linguistic Screening (or Product Name Testing) of your English Product Name should not be the process by which you’ll want to evaluate your Product Names in China. Rather, Chinese names benefit more from a phono-semantic matching process by which the sounds...
When does Global Competence Stick?

When does Global Competence Stick?

We talk a lot about building up Global Competence in the organization, but what does it mean? Does it mean that everyone in the organization needs to know the ins and outs of Global Commerce? Does it mean that everyone is Culturally Sensitive? When does Global...
Translating for Canada’s Anti-Spam Legislation changes

Translating for Canada’s Anti-Spam Legislation changes

Until just recently, the Canadian Government had planned to enact the Private right of Action provisions on July 1st as part of Canada’s anti-spam legislation (CASL). This provision would have allowed individuals to bring lawsuits against organizations and...
Setting up a Multilingual Call Center

Setting up a Multilingual Call Center

Developing your own Multilingual Call Center may not be feasible for many small to medium sized business. Here are some considerations when using Phone Interpreting Services for multilingual call center support: First of all, there is the investment question. When the...