Advocating Global header

About Advocating Global

We write and invite experts to write in about global communication topics in healthcare, corporate communications and marketing, as well as best practices in localization and process management.

Aimed at supporting and building globally competent communication professionals with insight into the global communication strategies that lead to desired behavior and positive end-user outcomes.

Our topics may vary, but our focus is always on the advocacy for the communication professional; to empower them with the tools and best practices to be a global leader and make a difference….one communication by one communication.

Sign Language vs. Foreign Language Interpreting

Sign Language vs. Foreign Language Interpreting

Sign-language interpreting and Foreign language interpreting are two distinct professions with the same goal of mediating communication between two or more parties with different languages. Both deal with language, one spoken and one signed. Both contrive importance from cultural impact on the language(s) being interpreted. However, the standards and practices by which we operate are quite distinct.

Cultural Competence in Healthcare Communications

Cultural Competence in Healthcare Communications

How well are we doing with cultural competence in healthcare communications? Increasingly more diverse health populations complicates healthcare marketing and education efforts. We look at programs like open enrollment, pharmacy benefit communications, disease state awareness communications and other patient education.

Translating for 2018 Open Enrollment

Translating for 2018 Open Enrollment

Even though summer season is just about to begin, many Plan Managers and HR consultants are probably already thinking about preparing for the 2018 Open Enrollment. We decided to play around with another fun summer themed infographic to get plan managers to also think about planning for translation and health literacy writing.